What is RB2B?

Content last verified May 4, 2026 · by the AI Tools Set Research Team

RB2B identifies the individual people visiting your US website and pushes their LinkedIn profiles straight to Slack in real time. Unlike company-level tools, it reveals person-level visitors, letting reps reach out to the exact individual showing interest.

Its free plan and simple Slack delivery made it popular fast with founders and small sales teams wanting to act on warm, person-level signals.

Key Features of RB2B

Person-level ID: See the individual, not just the company.
Slack delivery: Profiles pushed to Slack in real time.
LinkedIn profiles: Reach out on the right channel.
Simple setup: One script, live in minutes.

Use Cases for RB2B

Identify individual visitors
Get warm leads in Slack
Reach the exact interested person
Act on intent fast
Prospect from web traffic

Pros & Cons

Pros

✓

Person-level, not just company

✓

Free plan

✓

Instant Slack alerts

✓

Very easy setup

Cons

✗

US traffic focus

✗

Person-level ID has coverage limits

What is RB2B?

Key Features of RB2B

Use Cases for RB2B

Pros & Cons

Pricing