Frase이란?
Frase pulls together the research and writing steps of SEO content production: it analyzes the top-ranking pages for a target keyword, extracts common topics and questions those pages cover, and builds a content brief showing what a competitive article needs to include. From that brief, Frase can also help draft the article itself, with an AI writing assistant working alongside the research data.
It's built for content teams and SEO writers who want to skip manually reading through ten competitor articles before writing their own — the brief-building step is the core value, with the AI drafting layered on top rather than being the whole product. A built-in content scoring feature compares your draft against the topics competitors cover, flagging gaps before you publish.
Frase doesn't have a free tier — plans start at $49/month for the Solo tier, aimed at individual writers and small teams, with higher tiers adding more documents, team seats, and Google Search Console integration.
Frase의 주요 기능
- SERP research automation: Analyzes top-ranking pages for a keyword and extracts common topics and questions.
- Content brief generation: Builds a structured brief showing what a competitive article should cover.
- Content scoring: Compares your draft against competitor topic coverage and flags gaps.
- AI writing assistant: Drafts sections of an article directly from the generated brief.
Frase 활용 사례
- Research what top-ranking competitors cover for a target keyword
- Build a content brief before assigning an article to a writer
- Score a draft against competitor topic coverage before publishing
- Speed up SEO content production for a content team