Nosto
Commerce experience platform with AI personalisation
Nosto
Product screenshot
What is Nosto?
Content last verified May 4, 2026 · by the AI Tools Set Research Team
Nosto is a commerce experience platform that personalizes product recommendations, content, and search using AI, tailoring the shopping experience to each visitor in real time. It unifies personalization across recommendations, merchandising, and search.
Online retailers use it to show shoppers relevant products, personalize category pages and search, and run targeted campaigns that lift average order value and conversion.
Key Features of Nosto
- Onsite personalisation: Content and offers per visitor segment.
- AI recommendations: Behaviour-driven product suggestions.
- Category merchandising: Blend AI ranking with business rules.
Use Cases for Nosto
- Personalise a storefront
- Improve category conversion
- Unify search and recs
- Run onsite campaigns
Pros & Cons
Pros
✓
Strong merchandiser controls✓
Proven at scale✓
Broad experience toolkitCons
✗
Enterprise pricing✗
Needs traffic to shinePricing
MOST POPULAR
Platform
Custom
✓AI personalization
✓Recommendations
✓Merchandising
Enterprise
Custom
✓Advanced segments
✓Search
✓Support
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User Reviews
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★★★★★
2,341 reviews
5★
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4★
328
3★
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2★
47
1★
23