Lavender
AI email coach that improves reply rates for sellers
Lavender
Product screenshot
What is Lavender?
Content last verified May 4, 2026 Β· by the AI Tools Set Research Team
Lavender is an AI email coach for sales that scores your emails in real time, suggests improvements, and provides recipient insights to help you write messages that get replies. It integrates into your inbox and sales tools.
Sales reps and teams use it to write more effective cold and follow-up emails, get instant coaching on tone and length, and boost reply rates with data-backed suggestions.
Key Features of Lavender
- Email scoring: Live grade with specific fixes.
- Personalisation panel: Prospect data beside your draft.
- Team analytics: Coach reps on what converts.
Use Cases for Lavender
- Improve cold email replies
- Coach a sales team
- Personalise outreach fast
- Cut writing time
Pros & Cons
Pros
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Coaching beats generation for salesβ
Research built inβ
Free tier for individualsCons
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Sales-specific focusβ
Best features are paidPricing
Free
$0 /mo
β5 emails per month
βBasic scoring
βExtension
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Pro
$29 /mo
βUnlimited emails
βFull coaching
βInsights
Teams
$49 /mo per user
βTeam analytics
βCoaching
βAdmin
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